Tips For Using Social Media In Your Dental Practice

On this episode of Dental Marketing Secrets, I interviewed twin sisters Alex Virden and Dr. Jordan Virden. Alex is a marketing specialist and Jordan is a pediatric dentist. Talk about a power duo!

Alex and Jordan share tips and tricks for making the most out of social media and how to market your practice during strange times (AKA: global pandemic).

Here’s what we discussed…

  • How to position your practice as the go-to in your local community
  • Should dentists be using LinkedIn for marketing?
  • How to make the most of Instagram (posts, stories, and videos)
  • Tips for creating content that is truly engaging online
  • So much more!

Lots of valuable information in this episode! Let us know what you think in the comments below.

Listen to the Full Interview Here:

Join us for our interviews live in our private Facebook Group Dental Marketing Secrets right here:

Guest Expert on Dental Marketing Secrets: Alex Virden and Dr. Jordan Virden, Smiles4Children

Alex Virden and Dr. Jordan Virden are from Ellicott City, Maryland.

Alex is a marketer expert focused on solutions that drive growth. Over the past seven years, she has worked in a marketing management capacity across industries including consulting, hospitality, telecommunications, technology, and publishing.

She has built marketing processes, strategies, and plans from the ground up and trained leaders across teams on the importance of personal and company branding while maintaining an open-minded and collaborative spirit.

Dr. Alex Virden obtained her Doctor of Dental Surgery degree from the University of Maryland School of Dentistry. She has earned prestigious awards such as the Maryland Academy of Pediatric Dentistry Award for Excellence in Pediatric Dentistry, the Katherine Toomey Award for Devotion to the School and to the Profession, and the Dean’s Award for Outstanding Community Service. She is a member of the American Academy of Pediatric Dentistry, the Maryland Academy of Pediatric Dentistry, and the American Association of Women Dentists.

Check out what Jordan is doing on Instagram here.


Dental Marketing Secrets is a weekly podcast for dental professionals that want to grow their practices. We interview amazing guests from all over the world that have the experience of running a successful practice and will provide the insight you need.

If you have experience running a practice or would add value to my audience, I would love to have an open conversation with you. You can apply here.

Alyssa Ege

President and Lead Strategist at Sail Away Media. Loves to come up with creative solutions for our clients to help them achieve their goals.

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