We chatted about the importance of implementing an SEO strategy for dental practices, and how having the right foundations in place is the first step.
If you want to rank for specific dental keywords, he suggests first focusing on the quality of your business. When people are authentically raving about you on the Internet, your SEO will soar!
John also shared some great advice for anyone just starting off. Whether you’ve just purchased a new practice, or you are new to the online scene, he reveals steps you can take to improve your dental practice’s SEO.
Here’s what we discussed…
- What a good SEO strategy looks like for a dental practice
- How to rank for a specific keyword
- How to successfully implement a blogging strategy (plus how often you need to blog)
- How reviews help your SEO ranking, and how to get more of them!
Lots of great tips and tricks in this episode! Let us know what you think in the comments below.
Listen to the Full Interview Here:
Join us for our interviews live in our private Facebook Group Dental Marketing Secrets right here: http://bit.ly/dentalmarketinggroup
Guest Expert on Dental Marketing Secrets: John Voung, Local SEO Search
John is a seasoned sales professional and Internet marketer with an exceptional track record helping companies grow their clientele and profits. Through 15 years of experience working with CEOs, business owners, and marketing leaders at some of Canada’s most successful corporations, John developed a deep understanding of local marketing dynamics and consumer behaviour. John’s entrepreneurial spirit and experience working with more than 5,000 local business owners inspired him to start his own company, Local SEO Search, in 2013.
His parents were among the last of the “boat people” refugees who immigrated from South Vietnam in 1980, and John was born a few months later. Like many newcomers, his family persevered through difficult times and relied upon help from various community organizations (including the Salvation Army and Canada Employment Centre).
Early on, John embraced the value of hard work. Throughout adolescence and early adulthood, he held a number of jobs and studied the many challenges faced by business owners. John set a goal to one day own a business and give back to the local community.
Armed with a strong knowledge of digital marketing changes — as well as the importance of search engines like Google and Yahoo — John became the sole owner of Local SEO Search five years ago. John invests time in getting to know each client, taking a personal approach, and making customers feel valued and appreciated. He educates them about how the “LSS” team draws more targeted clientele to their websites and storefronts, and why design, optimization, and authoritative content expand their bottom line, with a high return on investment.
John’s team is transparent and honest, offering outstanding customer service and the peace of mind that client websites are continuously monitored and improved. As a full-service digital agency, LSS is a one-stop-shop for small and medium-sized businesses. The company provides analytics, design, regular audits, keyword research, and social media marketing. Local SEO Search has been recognized as a top SEO agency in Canada by a leading B2B market research firm. The LSS website posts many testimonials and case studies attesting to an ability to get businesses more clicks, calls, and customers.
A graduate of the University of Western Ontario, John earned his Bachelor of Administrative and Commercial Studies (ACS) in 2003. His career began at Yellow Pages Group, where he was among the top 2% of sales representatives across Canada. Now a proud father, John enjoys coaching and mentoring new entrepreneurs and runs an annual school supply campaign to help deserving young people in elementary and primary grades. Local SEO Search also provides free education to small business owners through live events and their podcast, Local SEO today.
Learn more about John here.
Dental Marketing Secrets is a weekly podcast for dental professionals that want to grow their practices. We interview amazing guests from all over the world that have the experience of running a successful practice and will provide the insight you need.
If you have experience running a practice, or would add value to my audience, I would love to have an open conversation with you. You can apply here.